Digital and Social Content Producer x 3
We are looking for a multi-platform content creator and editor who lives and breathes all things social media. Operating in an extremely fast-paced, exciting, and collaborative environment with globally recognized entertainment brands and series, we create digital and social content that is culturally relevant while standing out in the vast landscape of news, entertainment and lifestyle editorial.
As the Digital and Social Content Producer, you will be responsible for ideation and creation of original content for our Entertainment series and programs with a specific focus on TikTok, Instagram, and Twitter. You are a creative thinker and storyteller who strives to initiate meaningful conversations online. Always on the pulse of what’s up and coming, you thrive in social spaces, and are passionate about sharing and amplifying diverse and meaningful stories, in new creative ways. You take initiative, embrace feedback, and use your creative skills and strategic thinking to achieve measurable results. The successful candidate combines an eye for design with effective copywriting and prides themselves on their attention to detail. If this sounds like you and if you have something to say, have stories you want to share, and voices you want to be heard – we want to hear from you.
Responsibilities:
– Pitch and create exceptionally compelling social, editorial & digital video content for brands like Etalk and CTV social platforms that drive engagement as well as traffic
– Contribute to day-to-day posting and moderating of content
– Write engaging and effective copy that talks with instead of at our audiences
– Work with brand producers on conceptualizing and executing cross-platform
content strategies
– Moderate, and ensure content is timely, accurate and embodies the voice and tone
of our brands
– Produce and package digital assets, with a focus on TikTok
– Assist in the development of social templates and creative
– Lead creative brainstorms, and develop cross platform content plans, performance
reports & presentations
– Write and publish relevant web content as needed
– Keep on top of industry news, trends and digital and social innovations
– Monitor metrics to ensure KPIs are being met, and make data-driven content decisions
– Other duties assigned by Executive Producer/Managing Editor
Qualifications:
– Degree/Diploma in Communications, Public Relations, Journalism, or equivalent
– Minimum 2 years of experience as a social media producer/editor with proven
experience in digital storytelling and audience growth
– Expert knowledge of all social media platforms, with a focus on TikTok
– Passionate interest in lifestyle and entertainment culture and are always up-to-date
with the latest news, trends and discussions
– Proven experience leveraging social media analytic platforms to inform strategy
– Excellent communication skills both verbal and written
– Experience leading and executing multiple projects at once in an environment that
is fast-paced, demands trend-setting creativity and ability to execute against
challenging timelines
– Holds high content standards and attention to detail
– Positive, proactive and collaborative team player
– Demo reel or portfolio showcasing your social content production experience
Additional experience considered an asset:
– Photography/videography skills
– Experience with social measurement listening and analytic tools with understanding
of KPIs and industry benchmarks
– Knowledge of CMS platforms
– Adobe Creative Suite or other creative production platforms
– Certifications for YouTube, Facebook, Twitter, and Google Analytics